With many decades of experience across the Intellectual Property practice at Hadef & Partners, we have advised and acted for a diverse range of clients across a broad range of industry sectors all over the world. These sectors include:
- Hospitality, food and beverage.
- Fast moving consumer goods (FMCG).
- Real estate, construction, resources and utilities.
- Transportation (including aviation, automotive, shipping, rail, road transportation and logistics).
- Entertainment (including ‘destination locations’, theme parks, and leisure services).
- Pharmaceuticals, personal care and beauty.
- Fashion related goods and services.
- Luxury goods.
- Technology (electronics, e-commerce platforms).
- Energy (petrochemical, alternative/renewable energy, power and utilities)
- Defence
- Health (including hospital and clinic brands, medical goods and services, R&D initiatives).
- In additional to acting for ‘household name’ brands, we have been proud to have been part of the journey for a number of small entities which have grown to become successful, and in some cases, very well known, brands.
Drawing on multi-jurisdictional experience in the UAE, Australia and the United Kingdom and in-house experience in the trade mark department of one of the world’s largest pharmaceutical companies, we understand the importance of trade marks as a crucially important, and often very valuable, part of a client’s asset portfolio. With an unmatched breadth of experience, and fluent Arabic capability, our team is uniquely placed to offer commercially and focused budget conscious assistance on:
- Pre-filing clearance, availability searches and risk-assessment evaluations, in the UAE and internationally, including ‘market searches’ and ‘register searches’.
- Drafting trade mark specifications, including compliant specifications to meet local requirements in the MENA region.
- Preparation, filing and prosecution of trade marks (in the UAE and internationally) through to registration, including responses to office actions, oppositions or any necessary appeals
- Advising on trade mark usage and clearance on labelling and in advertising and promotional campaigns.
- Advising on franchising and licensing of brands, including strategies for ownership and control of trade mark, copyright, design or other intellectual property rights.
- Prosecution and registration of trade marks in the UAE and internationally.
- Advising on re-branding, brand revival, and refresh strategies.
- Management of trade mark portfolios on a dedicated IP database, including watching services.
We provide our advice from the perspective of each individual client: what are their needs, what is the optimal strategy for their budget and goals, what are their short, medium and long-term business plans? By adopting an approach of ‘thinking ahead’ for such a valuable asset of our clients, we are able to advise on what steps need to be taken now to avoid unnecessary issues in the future.